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Additional information:
The protagonist in the case has started his own small business of trading mobile phones. He is convinced that growth in the bank balance of his business account represents profit.
Short Summary:
The protagonist in the case has started his own small business of trading mobile phones. He is convinced that growth in the bank balance of his business account represents profit. In a conversation with his friend, he reveals several misconceptions that people generally have about measuring performance and financial position of a business entity.
