Centre for Business and Society (CBS) at the Suleman Dawood School of Business, LUMS, proudly concluded the 6th cycle of its flagship Ambassadors for Change Programme in partnership with The Citizens Foundation (TCF-Pakistan) from January 5–9, 2026. Held in SDSB-LUMS, this cycle brought together 41 TCF alumni and 13 dedicated LUMS student coaches for five days of immersive digital literacy learning.
This year’s programme marked a significant evolution in CBS’s engagement with underserved communities, reflecting its strategic shift toward digital inclusion. Recognizing that digital competencies are fundamental to education, employment, and social mobility in the 21st century, CBS has intentionally embedded digital education at the heart of its outreach initiatives, and the 6th cycle of the Ambassadors for Change Programme embodied this commitment in action.
Following are the 13 LUMS students who were selected as Volunteer Coaches:
- Sufi Muhammad Hamza Nadeem (SDSB, MBA, Class of 2027)
- Alishba Arshad (MGSHSS, Undergraduate Class of 2029)
- Dur E Ayma Hassan (SOE, MPhil ELM, Class of 2026)
- Muhammad Rizwan Majeed (SDSB, MBA, Class of 2027)
- Muhammad Meesam Tamar (SDSB, Undergraduate Class of 2028)
- Minahil Saif (MGSHSS, Undergraduate Class of 2026)
- Khadijah Aamir (SBASSE, Undergraduate Class of 2027)
- Zulaikha Humayun (SBASSE, Undergraduate Class of 2028)
- Ayesha Akbar (SDSB, Undergraduate Class of 2028)
- Haleema Baloch (SDSB, Undergraduate Class of 2028)
- Rabiya Azeem (SDSB, Undergraduate Class of 2029)
- Shabina Shah (MGSHSS, Undergraduate Class of 2028)
- Muskan Nisar (SDSB, Undergraduate Class of 2028)
In alignment with CBS’s broader vision of fostering equitable access to essential life skills, the 6th cycle focused on equipping TCF alumni with practical digital skills:
• Microsoft Office: Hands-on immersive learning and practice of Word, Excel, and PowerPoint, tools that are key to academic and professional success
• Resume Building & Professional Profiles: Creating effective CVs to support future opportunities.
• Email Generation: Communication via Emails for professional online interaction.
• Safe Internet Navigation: Enabling students to engage confidently and responsibly in the digital world.
By centering digital learning, CBS is responding to a critical gap in education equity, one where access to digital tools and skills often determines academic progression and livelihood opportunities. The programme served as both a learning platform and a confidence builder, ensuring that participants leave not only with technical skills but with an empowered mindset toward digital engagement.
Furthermore, the peer-to-peer coaching model that includes LUMS student volunteers as Coaches and TCF alumni as student beneficiaries, reflects CBS’s belief that transformational change takes place when students are co-creators of learning, and when those with access can contribute to widening access for others.
By providing structured, relevant, and confidence-building digital education, the 6th cycle contributed to CBS’s goal of narrowing digital divides in underserved communities, an initiative that has only grown more urgent as technology reshapes educational and livelihoods landscapes. The programme directly underscores CBS’s commitment to SDG 4: Quality Education, particularly in its focus on inclusive and equitable digital learning opportunities.












